# Amazon Product Photography Tool > Amazon product photography needs a main image on a pure white background (RGB 255, 255, 255) with the product filling about 85% of the frame, and every image must show the real product accurately. In Kenerate AI's Marketing Studio, the Studio white style makes the main image and the Marketplace styles make secondary shots. URL: https://kenerateai.com/amazon-product-photography Publisher: Kenerate AI (https://kenerateai.com) Last updated: 2 October 2026 ## Key facts - Main image (Amazon's rule): Pure white background, RGB 255, 255, 255 - Product fill (Amazon's rule): About 85% of the frame - Zoom (Amazon's rule): 1,000 px or more on the longest side - Main-image style: Product shot > Studio white (template Seamless White) - Secondary-image styles: Natural · Usage · Closeup · Marketplace Dark, Pastel, Color pop, 3D surreal - Output: 1:1 square · 1K, 1.5K or 2K · PNG or JPEG (Seedream 5.0 Pro) - Access: Marketing Studio: paid plan or a one-time credit pack, no subscription required ## Steps 1. Photograph the real product — A sharp phone photo in even light is enough as the reference. 2. Open Marketing Studio — Add the photo as your product. It runs on a paid plan or a one-time credit pack. 3. Make the main image — Pick Product shot > Studio white at 1:1, the highest resolution, and create. 4. Make the secondary images — Use Natural, Usage, Closeup or a Marketplace style for lifestyle and detail shots. 5. Check and export — Compare each image with the product, confirm the white is pure, then upload to Amazon. ## In depth ### Which Marketing Studio style to use for each Amazon image Every option below is a real style or template in Marketing Studio. Only the first belongs in the main-image slot. - Main image: Product shot > Studio white (template Seamless White) — the complete product on pure white seamless, soft contact shadow, no props, no text. - Lifestyle image: Product shot > Natural (Sunlit Window, Linen Morning) or Usage (Mid-Pour). - Detail image: Product shot > Closeup (Golden Drop, Honey Drip) for texture and material. - Brand-store or ad image: Marketplace > Dark (Low-Key Listing, Obsidian Rim), Pastel (Pastel Blocks), Color pop or 3D surreal. - Short product video: Clean 360 Spin, a full turn on light grey seamless at 1:1. ### The main image: pure white and the real product Amazon's main image must sit on pure white, RGB 255, 255, 255. AI output can drift to near-white, so check the corners with a colour picker. If it is off, cut the product out with the white background tool and place it on pure white. Marketplace > Clean Studio uses light grey, so keep it for secondary images. ### Why accuracy matters more than the scene A buyer compares the photo with what arrives. Marketing Studio tells the model to use the product exactly as in your reference, same shape, colours, materials, label and logo, but models can still slip on small text and fine details. Reject any image that adds accessories, changes the colour or makes the product look bigger than it is. ### Amazon product photo editing vs a new shot Edit when your photo is already good and only the background or framing is wrong. Generate a new shot when you need a lifestyle scene, a detail close-up or a consistent look across a range. Both start from a photo of the real product. ## FAQ Q: Does Amazon allow AI-generated product images? A: Check Amazon's own product image requirements in Seller Central, because they are the rule that counts. They ask that images show the product being sold accurately, and that the main image sits on a pure white background. An AI image that changes the product's colour, shape, size or contents misrepresents it, however it was made. Amazon Ads also offers its own AI image tools for ads. Q: Can AI be used to create Amazon listing images? A: Yes, as long as each image shows your real product accurately. Start from a photo of the actual item, use it as the reference, and check every result against it. AI is most useful for lifestyle and detail images in the secondary slots. For the main image, a pure white background and a faithful product matter more than any scene. Q: Which AI is best for product photography? A: For Amazon work, pick a model that keeps the product from your reference photo. Marketing Studio uses Seedream 5.0 Pro by default, which takes up to 10 reference images and outputs 1K, 1.5K or 2K in PNG or JPEG. GPT Image 2.5 Sunburst is the precision tier for fine label detail. Whatever the model, compare each image with the real product. Q: What are the Amazon listing image requirements? A: Per Amazon's product image requirements, checked 2 October 2026: the main image needs a pure white background (RGB 255, 255, 255), the product should fill about 85% of the frame, and it should show only the product, without added text, logos, watermarks or props. JPEG is preferred, with PNG, TIFF and non-animated GIF also accepted. Secondary images may show the product in use. Q: What is the right Amazon listing image size? A: Amazon recommends at least 1,000 pixels on the longest side, which turns on zoom on the product page, and a square 1:1 image is the common choice. In Marketing Studio, set the ratio to 1:1 and pick the highest resolution the model offers; Seedream 5.0 Pro's 2K output is well above 1,000 pixels. Check Amazon's page for the current maximum. Q: How do I do product photography for Amazon? A: Photograph the real product in even light, then build the set from that photo. For the main image, use Product shot > Studio white so the product sits on seamless white with a soft contact shadow. For secondary slots, use Natural or Usage for lifestyle shots and Closeup for texture. Compare every image with the real item before uploading. Q: How do I edit product photos for Amazon? A: If you already have a good photo, you may only need an edit: cut the product out with the white background tool, place it on pure white, and crop so it fills about 85% of the frame. Export a JPEG at 1,000 pixels or more on the longest side. Then confirm the background reads as 255, 255, 255 with a colour picker. Q: Is Amazon product lifestyle photography possible with AI? A: Yes. Lifestyle images belong in the secondary slots, and Marketing Studio has styles made for them: Natural for calm daylight and natural materials, Usage for the product mid-use, and Faceless for hands holding it. Templates such as Sunlit Window, Linen Morning and Mid-Pour give you a finished look to recreate with your own product photo. ## Related pages - AI product photo generator: https://kenerateai.com/ai-product-photo-generator - White background: https://kenerateai.com/white-background - Product ads: https://kenerateai.com/product-ads - AI product video generator: https://kenerateai.com/ai-product-video-generator - AI mockup generator: https://kenerateai.com/ai-mockup-generator ## Sources - Amazon Seller Central — Product image requirements (checked 2 Oct 2026): https://sellercentral.amazon.com/help/hub/reference/external/G1881 - Amazon Ads — Creative Studio, AI tools for ad creative (checked 2 Oct 2026): https://aistudio.amazon.com/